« DeepSeek: The Chinese AI Startup Shaking Up Nvidia, Tech Giants, and Wall Street » Adam Es-salmi, 27/01/202527/01/2025 Partager l'article facebook linkedin emailwhatsapptelegramA new player in the artificial intelligence arena is making headlines and sending ripples through the global tech industry. DeepSeek, a Chinese AI startup, has emerged as a formidable competitor to established giants like OpenAI and Google, thanks to its cutting-edge technology and remarkably low development costs. This unexpected rise has not only captured the attention of tech enthusiasts but has also triggered a significant slump in the stock prices of major AI-focused companies, including Nvidia and ASML.The DeepSeek PhenomenonDeepSeek, founded in July 2023 by Liang Wenfeng, a hedge fund manager and Zhejiang University graduate, has quickly become a force to reckon with in the AI space. Liang, who previously focused on applying AI to investment strategies, reportedly secured a stockpile of Nvidia A100 chips—now restricted from export to China—to build the foundation of DeepSeek’s technology.What sets DeepSeek apart is its ability to deliver advanced AI capabilities at a fraction of the cost of its competitors. According to Wedbush Securities analyst Dan Ives, the company developed its AI app for just 6million∗∗,astarkcontrasttothe∗∗6million∗∗,astarkcontrasttothe∗∗1 trillion that U.S. tech giants are projected to invest in AI over the next few years. This cost efficiency has sparked concerns among investors about the sustainability of the massive spending by companies like OpenAI, Google, and Microsoft.Wall Street ReactsThe announcement of DeepSeek’s latest AI model on January 20, 2025, sent shockwaves through the stock market. Shares of Nvidia, a key player in the AI chip market, plummeted 17%, while Dutch chipmaker ASML saw a 7.6% drop. The tech-heavy Nasdaq index also fell 3.5%, reflecting widespread investor anxiety about the potential impact of DeepSeek’s technology on the AI sector.Giuseppe Sette, president of AI market research firm Reflexivity, described DeepSeek’s approach as a game-changer. “DeepSeek has taken the market by storm by doing more with less,” he said. “This shows that with AI, the surprises will keep on coming in the next few years.”How DeepSeek WorksDeepSeek’s AI model is built on an open-source framework and utilizes a technique called “inference-time computing.” This method allows the system to activate only the most relevant parts of its model for each query, significantly reducing computational costs and energy consumption. This efficiency has drawn praise from industry experts, including prominent tech investor Marc Andreessen, who called DeepSeek’s technology “one of the most amazing and impressive breakthroughs I’ve ever seen.”Despite its impressive performance, some analysts remain skeptical about DeepSeek’s ability to penetrate the U.S. market. Dan Ives of Wedbush Securities noted that major U.S. companies are unlikely to rely on a Chinese startup for their AI infrastructure, emphasizing Nvidia’s continued dominance in the chip industry.Challenges and OpportunitiesDeepSeek’s rise comes at a time of heightened geopolitical tensions between the U.S. and China. Former President Donald Trump’s recent announcement of a $500 billion venture with OpenAI, Softbank, and Oracle—dubbed Stargate—underscores the U.S.’s commitment to maintaining its technological edge. However, the possibility of new tariffs on Chinese imports adds a layer of uncertainty to the situation.In the short term, DeepSeek faces its own challenges. The company recently reported “large-scale malicious attacks” on its service, forcing it to temporarily limit new user registrations. Despite this setback, DeepSeek’s app has already become the top download on Apple’s App Store, signaling strong consumer interest.What This Means for the AI IndustryDeepSeek’s success highlights the dynamic and unpredictable nature of the AI industry. While its low-cost, high-efficiency model has disrupted the market, the long-term implications for companies like Nvidia and the broader tech sector remain unclear. Some analysts believe the market’s reaction is overblown, pointing out that the demand for AI technology will continue to drive growth for key players.“It’s one thing to train a [large language] model for less money, but accommodating the huge demand for the consumption of all this AI technology is still going to require massive amounts of infrastructure,” said Adam Crisafulli of VitalKnowledge.Looking AheadAs DeepSeek continues to gain traction, its impact on the global AI landscape will be closely watched. The company’s ability to deliver high-performance AI at a fraction of the cost has already forced Wall Street to reassess the value of traditional tech stocks. Meanwhile, major U.S. companies like Meta and Microsoft are set to report earnings this week, offering insights into how they plan to navigate this new competitive landscape.One thing is certain: DeepSeek has proven that innovation in AI can come from unexpected places. As the industry evolves, the race to dominate AI technology is far from over, and DeepSeek has firmly established itself as a contender to watch. Finance and Technology Finance et Technologie